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The
first London Marathon,
Raising of The Mary Rose,
Prince
Charles & Princess Diana's Royal Wedding fireworks
display,
The Falklands Campaign - England Salutes Our Task Force,
The
Royal Poppy Ball
Battle
of Britain D-day Celebrations
Many
Royal Premieres such as;
E.T - The Extra Terrestrial
West Side Story
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In
the early 1990's Peter became a director of a British plc
and by 1995 began to explore and experiment with the new internet
industry. He could foresee the impact that the internet would
have on the commercial world and the power it will gain when
the population was ready for such a new and very confusing
system of information exchange.
That
dim and distance past was a challenging time for anyone in
the internet industry, Peter Yexley and a few others were
Internet Pioneers and no matter how excited, enthusiastic
and ambitious they were, few listened - the world was not
ready for the world wide web.
Modems
were slow, sites were painfully slower and left a lot to be
desired in terms of design, structure and navigation. The
DOT COM era was a mere pixel away. By 1996 Peter Yexley
saw the emergence of website wizards the inevitable instant
website designers.
He
likened it to the Californian Gold Rush of 150 years ago,
he didn't want to be a miner, a gold digger or any other form
of prospector. This wasn't a case of being afraid of hard
work, but rather a case of providing the tools, facilities
and all important back-up, all of which were totally necessary
to each and every gold digger... and did those gold diggers
arrive?, accompanied by the cowboys! Peter Yexley set up his
stall and provided the back-up, experience and facilities.
Domain
names were expensive and free ones were long and stupid, search
engines were few and quite easy to get listed. Everyone took
advantage of the magic tricks, blinking text, spinning globes,
gory backgrounds and really bad graphics - the bad taste websites
arrived!
Still
resisting the urge to join the ranks of website designers,
Peter could see another level, born from those unfortunate
casualties of the cowboys and gold diggers. He started The
Web Doctor. www.the-web-doctor.co.uk
okay you can call it 'ambulance chasing' but someone had to
do it ! The Web Doctor still operates (pardon the pun) even
today almost a decade later.
The
idea behind The Web Doctor was that in many cases businesses
still could not see this powerful marketing opportunity but
accepted that they needed a website because the media and
government kept telling them so.. From this fell three types
of victim, those who paid massive amounts of money and got
very amateur websites, those that paid very little for amateurs
to create websites, and those that chose the DIY method.
By
this time e-commerce was really growing and more and more
websites were being added to the world wide web. Real website
designers were common and Yellow Pages finally added a new Internet
section !! (That was a breakthrough - and a battle Peter Yexley
fought!!!)
The
Web Doctor was making websites better, Peter added hosting
to his business and began providing low cost domains. It was
excellent for those who were paying far too much for their
websites and receiving little or no service. Many cowboys
were leaving the wild west internet frontier to sell other
new trends and leaving even more casualties - The Web Doctor
was busy.
Peter
Yexley added www.UKHQ.com
to his business, this was to be the hub of his internet marketing
business. Real marketing experts don't sit on their backsides,
and real pioneers like Peter Yexley forge new avenues constantly
moving forward.
